Smarter Fitness and Nutrition for the Modern Man Over 30
- 🏆 Trusted by Londoners since 2014
- 💪 Voted Best Personal Trainer in 2019
Join hundreds of driven men over 30 who are taking control of their health and rediscovering strength, focus, and confidence through proven, science-backed fitness and nutrition programs.
Forget cookie-cutter workouts. You’ll get a tailored system designed around your body, lifestyle, and goals — so you can drop fat, build muscle, and feel at your best again.
London’s trusted fitness coach with over 10 years of proven results
Hi, I’m Eddy, founder of Fitness By Eddy. With over a decade in London’s fitness industry, I’ve helped clients achieve lasting results through personalized training. Recognized as London’s Best Personal Trainer in 2019, I focus on a holistic approach to wellness.
My programs go beyond workouts, combining massage therapy, nutrition coaching, and posture correction to support your health goals — whether that’s weight loss, muscle gain, or a balanced lifestyle.
Join me for expert guidance in-person or online and start transforming your health for good.
5 Star Rating
Degree in Sport Fitness and coaching
Massage Therapist Diploma
Level 4 Strength and conditioning coach
Level 3 Personal Trainer
Client Success Stories
Real stories. Real transformations. Hear directly from the men who trusted the process and achieved lasting results.
TRANSFORMATION THAT INSPIRE
Proven Results from Our 4–8 Week Transformation Programs.
WHAT MY CLIENTS SAID
What impressed me even more was the follow-up the next day. Eddy reached out to check on how I was feeling and offered additional tips to ensure I continued feeling great. It’s rare to find such a professional who genuinely cares about your well-being even after the session is over. Highly recommend!
I was it a lot of pain when I saw him and after 90 min I was walking without any pain
I highly recommend him anytime
He always ensures that I'm performing exercises correctly to maximize results and I have seen significant improvements in my strength, endurance, and overall fitness level.
Overall, He is a top-notch personal trainer who delivers outstanding results. If you're looking to take your fitness to the next level, look no further!
I’m now more confident and positive in myself because of eddy!!
Flexible Plans for Every Goal
Choose from in-person or online options — each built with custom workouts, nutrition guidance, and real accountability to keep you on track.
No gimmicks. No guesswork. Just proven results.
CERTIFICATION AND AWARD
HERE'S HOW I CAN HELP YOU
Functional Performance Training
Improve mobility, strength, and coordination for better daily movement and athletic performance. Train smart, prevent injuries, and feel strong in every activity.
Posture Screen & Core Strength Program
Correct imbalances, strengthen your core, and improve posture through tailored exercises that relieve discomfort and enhance daily movement and stability.
Strength & Conditioning
Build functional strength, power, and endurance through structured weight training and technique-focused coaching designed to maximize results and minimize injury risk.
Holistic Wellness & Lifestyle Coaching
Transform your mindset, habits, and routine through balanced fitness, nutrition guidance, stress control, and lifestyle strategies for sustainable, long-term health.
Nutritional Advisor
Receive personalized nutrition plans and habit coaching that support fat loss, muscle gain, better energy, and long-term healthy eating success.
Therapeutic & Deep Tissue Massage
Relieve muscle tightness, improve mobility, and support recovery with targeted deep tissue therapy designed to ease pain and restore movement.
Mobility & Flexibility Training
Increase joint mobility, reduce stiffness, and enhance flexibility through guided stretching and corrective exercises for smoother, pain-free movement.
Body Transformation Coaching
Achieve lasting fat loss, muscle growth, and confidence through personalized workouts, nutrition support, accountability, and consistent lifestyle coaching.
Risk-Free Guarantee: 100% Satisfaction or Your Money Back
I’m confident in the effectiveness of my 1:1 sessions and committed to your success. That’s why I offer a 100% money-back guarantee. If you’re not satisfied with your progress after 10 sessions, I’ll refund your payment — no questions asked.
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Eddy's Personal Training Packages
Each session was £86, now only £78!
Choose a package that fits your goals and commitment level — every plan comes with full guidance, motivation, and results-driven coaching.
Single PT Session
£78 / 60 minutes
Perfect for those who want to try a one-off session or need expert guidance on form, nutrition, and strategy.
🥉 Bronze Package
10 Sessions (1:1)
£699.99 total → £69 per session
Great way to get started.
- Ideal for beginners or those returning to training.
- Build consistency and learn the fundamentals.
- Personalized workouts tailored to your goals.
2:1 Training (Partner Option): £510.93 per participant
🥈 Silver Package
16 Sessions (1:1)
£999.99 total → £62 per session
Our most popular choice.
- Designed for visible transformation and improved performance.
- Mix of strength, endurance, and flexibility work.
- Ongoing progress tracking and nutritional support.
2:1 Training (Partner Option): £749.99 per participant
🥇 Gold Package
20 Sessions (1:1)
£1,162.49 total → £58 per session
Best value for long-term results.
- Comprehensive program focused on lifestyle change.
- Includes progressive resistance training and mobility work.
- Perfect for those committed to lasting transformation.
2:1 Training (Partner Option): £871.87 per participant
🧠 Package Benefits
Every plan includes custom options designed to help you reach your peak performance:
- Muscle Hypertrophy Training – Build lean muscle and strength
- Improve Flexibility – Reduce stiffness and increase mobility
- Decrease Stress Levels – Boost energy and mental focus
- Corrective Posture Exercises – Fix imbalances and improve alignment
- Boost Self-Confidence – Feel strong, look great, perform better
- Support Mental Wellbeing – Reduce anxiety, enhance discipline
- Improve Cardiovascular Fitness – Strengthen your heart and endurance
- Tone & Reshape Your Body – Sculpt your physique with precision
- Increase Strength & Athletic Ability – Perform and recover better
Frequently Asked questions
Get clear answers to the most common questions about training, nutrition, and results — everything you need before starting your transformation journey toward a stronger, healthier you.
1. What results can I expect from your training programs?
Most clients notice visible improvements in energy, strength, and body composition within 4–8 weeks. Long-term clients often achieve full transformations by consistently following the training, nutrition, and recovery guidance.
2. Do you offer online coaching as well as in-person sessions?
Yes! You can train in-person in London or choose a fully online program with weekly check-ins, video feedback, and custom meal plans. Both options deliver the same level of accountability and results.
3. Can I train with a friend or partner?
Absolutely. I offer 2:1 training sessions, which are a great way to stay motivated and reduce costs. You’ll both receive personalized guidance during each session.
4. I’m over 30 and haven’t trained in years — is this suitable for me?
Yes — in fact, the programs are specifically designed for men over 30. Whether you’re a beginner or restarting your fitness journey, the plan will be built around your fitness level, mobility, and schedule.
5. How do I get started?
Simply click “Book Now” to schedule your free consultation. We’ll discuss your goals, lifestyle, and experience to create a tailored plan that fits your needs — no pressure, just clarity and direction.